As of late, there have been so many inspiring female producers rising to the forefront of the electronic music scene, each putting their on unique sound forth and paving ways for others to follow in their footsteps. One of these forward thinking producers, ALLEYCVT, has been catching the attention of many in and out of the bass world. Today, we have the great pleasure to premiere her latest release, “Throw It Down”, which is the vibes we need to get us through the rest of the week. There is no beating the infectious energy that this track bring when listening to this tune. It’s catchy vocals and wonky, uptempo breakdowns are not to be beat, capturing the perfect image of the incredible sound produced by ALLEYCVT on the regular. This is track is definitely one we are going to be playing out for the foreseeable future! Let’s take a deeper dive into why we are calling this heater, “Throw It Down”, a certified bop.
“I wanted to make a feel good song with fun lyrics! Whenever I see a DJ play a really good set I always say “omg ____ threw it DOWN!” I pulled some inspiration from Subtronics and the wobble masters themselves, Ganja White Night. I just wanted to embody the feeling of being at a show and getting wonky with all your friends.”
Diving Deep w/ ALLEYCVT
1. How did you decide to get into music? Was there a certain event in your childhood/life that made you stop and realize that you wanted to pursue a career in music?
My mom played guitar and sang, and my dad played the saxophone when they were younger – so I’ve always grown up with music! My mom noticed that I was singing all the time and decided to give me her first guitar she had. It was a Yamaha steel string and it was way too big for me but I made it work haha. I loved it. I think realizing that I was able to make an entire song by myself is what eventually got me into producing. I started messing around on GarageBand when I was around 13 and recording guitar into it and things just evolved from there. I honestly don’t remember a specific time where I realized I wanted to make a career out of it, I kind of just always wanted to.
2. It can be very hard sometimes separating music from day to day life when it’s your whole career. How do you personally separate your artist life from your everyday life, and have you faced any challenges doing so?
So I moved to LA two weeks before the pandemic hit. It was rough. I was too stubborn to go back home cause I worked too hard to make the move in the first place so I just sat in my room and made music all day, every day. For like 2 years. I definitely experienced burnout and had an existential crisis lol. I do feel like it helped me get better at my craft though. I think ever since that time I definitely try to hang out with my friends a lot more and cut myself some slack. I love going to shows and seeing other artists to get inspired as well. I think us producers think that we need to be hermits in order to make it – and I definitely think you need to put your 10,000 hours in – but being around your good friends and having quality time can really inspire you to create. Seriously guys go outside
3. What has been the biggest lesson you’ve learned since you started making music? Do you have any words of wisdom for aspiring producers hoping to follow in your footsteps?
BE YOURSELF. Make whatever you want to make. Definitely be open to constructive criticism, but at the end of the day if you’re making something that you love, chances are other people will love it too. I’m a huge fan of Labrinth and he said something along the lines of “If you’re trying to be different, you’ve already f*cked up”. I love that quote. It’s like don’t TRY to be cool, don’t even TRY to be uncool. Just do you. When you are confident in who you are, other people notice. You give off a certain energy that nobody can take away from you.
4. What’s next for the ALLEYCVT project? What goals are you trying to hit for your project in the near future?
There is an EP in the works, but for the near future I’m just releasing singles. I’m also going to start doing shows in 2023, so I’m REALLY excited about that. I’ve been working hard to stay consistent and give my supporters what they deserve. I definitely want to have a headline show in the future. That would be sick.
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